News
June 2007
Polished editorial formula
Cool Companies 2007 Vol 2 issue 2 is a marked change from previous issues! This is its new editorial formula moving forward. Its editorial is also up a notch, evidence that the magazine’s Editorial Advisory Committee is making a difference. Take a look at the issue. Every page is full-colour with beautiful graphics. It continues to be printed on high quality paper, now with less pages per issue and a reduced cover price of $12.95.
April 2007
The best editorial advisor in Canada
The Chair of Cool Companies’ Editorial Advisory Committee is Donald Rumball, former Business Editor of The Financial Post and the intraprenueur, founding Editor and Publisher who conceived and started Profit magazine from scratch in 1982.
March 2007
Cool Companies becomes a peer-to-peer reviewed journal
To support its For Entrepreneurs By Entrepreneurs™ editorial strategy, Cool Companies magazine becomes a peer-to-peer publication, like a scientific journal. All articles are proved by its committee of experienced Canadian entrepreneur.
Jan 2007
Launch of the founder’s blog
Just like its readers, Cool Companies’ founder and publisher, Claudia Sammer, is a Canadian entrepreneur too. When she started the magazine, she knew that a restaurant is the hardest business to start, but she had no idea that a magazine was the second hardest. Claudia launches a blog on the adventure of growing Cool Companies magazine from scratch. Read the blog.
Nov 2006
Cool Companies becomes national
Cool Companies magazine’s 2007 Vol 2 Issue 1 is its first issue with Canadian-wide content, and the birth of its Canada-wide readership.
Oct 2006
Refined focus: For Entrepreneurs By Entrepreneurs™
In its 2nd publishing year, Cool Companies magazine realizes it must narrow its editorial strategy. It selects For Entrepreneurs By Entrepreneurs™. This refined editorial strategy is a promise to be loyal to the voice of the entrepreneur. As a result, Cool Companies’ editorial begins to get away from profiling companies and focuses on developing innovative insights for entrepreneurs through direct collaboration with experienced Canadian entrepreneurs.
March 2006
First TV appearance
Edmonton’s Global Morning News bases its entire Lorraine Mansbridge Show on Cool Companies magazine. Several Edmonton-based companies that appeared in the magazine are interviewed during the show, including Micralyne, SciMed, Synoden, and Lehman Trikes.
Aug 2005
Expansion to British Columbia
Cool Companies’ 2nd issue features innovative companies from Alberta and now British Columbia.
Dec 2004
First appearance in print
The Edmonton Journal introduces Cool Companies on the front page of its business section with an article accompanied by large color picture of the magazine and company founder, Claudia Sammer.
Nov 2004
Launch of Cool Companies® magazine
Its first issue is a collection of profiles of innovative companies in Calgary and Edmonton, Alberta Canada. The magazine’s purpose is to help readers find Cool Opportunities® in their careers and in business.
